Search for topics or resources
Enter your search below and hit enter or click the search icon.
Skip to main content
Work With Me
Work With Me
Done-For-You
Done-With-You
Done-By-You
Align your team's vision
Get everyone on the same page about what great marketing looks like. No more confusion - just clear direction that everyone supports.
Master trust-building content
Learn what content actually influences buying decisions and how to use it effectively. When your whole team understands, growth follows naturally.
Turn alignment into growth
Watch sales cycles shorten and conversion rates improve as your marketing and sales teams know their role in building customer trust.
The solution
Stop the misalignment that's holding your business back
This workshop brings your leadership, sales, and marketing teams together around a proven system that starts with sales enablement and builds lasting customer trust.
You'll discover how to use content strategically in sales conversations, align your teams around shared goals, and create measurable systems for growth.
Rather than scattered efforts and unclear priorities, you'll leave with everyone understanding their role and a concrete plan to become the most trusted choice in your market.
Before the workshop
Three simple steps to get your team aligned
This process ensures your workshop delivers maximum impact by preparing your team and setting clear expectations from the start.
Book a chat
We'll discuss your team's challenges and goals in a no-pressure conversation to determine if the workshop is right for your business and whether it's the right time to move forward.
Prepare your team
Once we agree the workshop is a good fit, we'll schedule a pre-workshop call to review the agenda, confirm who needs to attend, and discuss how to frame the day for maximum engagement.
Transform your approach
Your entire team attends the intensive workshop session, learning proven principles and leaving with a shared understanding of their roles in building a trusted brand that drives growth.
Why this matters
Alignment isn't optional. It's essential for growth
You can't build a consistent growth strategy when your people aren't aligned. Misalignment shows up quietly in delayed execution, conflicting priorities, and confusion about why things need to change.
When leadership, sales, and marketing teams don't share the same understanding of how to build trust with buyers, miscommunication follows and the system breaks down.
This workshop eliminates that confusion from the start, giving your team a shared language, mission, and roadmap for the journey ahead.
Who must attend
Everyone with influence over your growth strategy needs to be there
This only works when every decision-maker and every salesperson is present. If even one member of your sales team misses the session, they often become the biggest source of resistance moving forward.
The same applies to leadership. If someone who influences what's said on your website, what's sold, or how content is created isn't in the room, they may unintentionally block key decisions later.
That's why attendance is mandatory for your entire leadership team and every sales rep, manager, and BDR.
What happens after
Your workshop is just the beginning
Immediately following the workshop, we'll conduct your first quarterly planning session where we'll build a 90-day action plan based on your goals and starting point.
You'll leave with clear priorities for publishing trust-building content, improving your sales process with Assignment Selling, and tracking progress using proven metrics.
Put simply, this workshop is the foundation for ongoing quarterly planning sessions that keep your team aligned and accelerating toward becoming the most trusted choice in your market.
This is more than a workshop. It's a commitment
This isn't about learning theory or collecting ideas to think about later. This is where your team commits to transforming how you approach growth.
Everyone in the room will leave with clear responsibilities, new ways of working, and the expectation that change starts immediately.
Half-hearted participation or sending only part of your team won't work. This workshop demands full commitment from leadership, complete buy-in from sales teams, and a willingness to challenge how you've always done things.
If you're ready to make that commitment, this is where your journey to becoming the most trusted choice in your market begins.
Meet your coach
Experience you can trust
I've walked the same path many businesses face with team alignment, seeing firsthand what works and what doesn't. Now, as one of the UK's first five certified coaches in this field and having trained directly under Marcus Sheridan, I help businesses unite their teams around proven growth principles that start with sales enablement.
My practical experience, both in-house and with agencies, means I understand the real challenges of aligning sales and marketing teams. I'll guide your team through the exact steps needed to build trust with customers, master Assignment Selling, and create the alignment that drives steady growth.
